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What Are They?
Concessions involve working with third party companies to allow them to promote their products and services from within large retail outlets.
Why Use Concessions?
Concessions can instantly generate interest in a product or service and can encourage a shopper to purchase within hours of first contact. As a proactive marketing tool, concessions are highly cost effective and get you and your product or service right to the heart of decision making. It will also give you the opportunity to gain instant feedback from your target market.
But don’t just take our word for it, click on the Concessions testimonials link and see for yourself.
What Is Available?
Retail outlets are open longer than ever with late shopping and 24 hour stores now commonplace. Some stores can be booked on a daily basis but the general rule is weekly bookings.
At Access Point we currently work with retailers across several different sectors including:
Somerfield
Tesco
IKEA
Makro
Wickes
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Roadchef
JTF Wholesalers
Shopping Centres
Town Centres
Retail Parks
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Carefully selected companies who have non-conflicting products are permitted to set up within a retail outlet. Our sales team is able to offer unrivalled knowledge of the retail outlets. This helps keep the whole process from booking through to setting up in-store hassle free.
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How Can You Benefit?
Concessions are one of the most effective ways of generating business and increasing sales currently available. It is the best testing ground for instant feedback.
Both local and national companies use concessions in-store to strengthen their brands. Stores can even be used as a test area before launching a product, or to target specific areas where quality sales leads need to be increased. The benefits are many and varied but all will help your business to grow.
What Do You Need To Do?
Your stand is vital to the success of your campaign. People will judge you in a split second by what they see.
You must make sure your stand is eye-catching, clean, simple and well staffed. You also need to decide on the area you would like to target. For a quick guide to what is available in your chosen area visit our store locator.
Booking Contact Details.
At Access Point we have access to over four thousand retail locations throughout the UK. For more information please call a member of the team on 01704 544999 and they will help source the best solution for you.
Click for full Concessions Terms & Conditions.
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